Yesterday I went to a local ML store to buy a washer. The idea was not to buy but to compare prices and see how it works with washers here. At the same time I wanted to have a look at how they sell and what techniques are used to make the customer want to buy an expensive product (a set of a washer and a drier is over $1000, which is still expensive for me 
).
So I got to the store and started looking for my dream washer. From the very beginning I was outraged of too much attention to me from the salesmen. At the very entry one came up to me and said: Hey, I am X, call me when you want to buy something here.
Ooppss, I know these guys get a percent of the sales they accomplish, but should I care about it? There are at least 5 other people I can ask should there be a need.
Good, I had a nice look at all the washers there and stopped at a nice small machine to fit my apartment. I asked the salesman how I can get it and what the conditions were in case the price looked ok to me.
So, what I got:
For one: the price announced was just for the washer when taken with the drier together. Otherwise the price was by $200 higher. That was not written anywhere.
For two: If I wanted to take that washer I needed to consult another machine in the backyard as the first washer for just for demonstration purposes.
For three: They told me I could buy the same set for the price of just the washer. How come? I grew interested to get two for the price of one. They took me to the warehouse and should an all dented washer and dusty drier returned some years ago to go for the same price. Ouch! That was rude…
I went away enraged and very disappointed by the service after the 30-minute stay in the store. I do not want to believe other people’s time is wasted like mine.
From this all I can draw a simple conclusion:
– Salesmen are ready to lie to customers in order to keep them interested.
– Lying does not work as customers are no blind sheep.
– Once lied to the customer is lost forever for the business.
Tags: customer service, lying, sales, techniques
